Suncity Entertainment Arm to Change Name to Yeah Yeah Group

April 26, 2022 Macau Events & Announcements

Disgraced Macau junket group Suncity’s media and entertainment arm is mulling a name change as it seeks to distance itself from its jailed founder, Alvin Chau.

Sun Entertainment Group Ltd has told shareholders that it should become “Yeah Yeah Group Holdings” to distance itself from the Suncity Group brand. This would help “improve its corporate image” and better reflect its “business and its future development direction,” Macau Business reports.

The company will ask shareholders to vote on the issue at its next annual general meeting, which has yet to be convened.

Sun Entertainment has invested, produced, and distributed more than 150 movies, largely within the Hong Kong film industry. Recently, these have included Enter the Fat Dragon, a Kung Fu action-comedy about a rogue cop who gains weight because of emotional issues. It took $38,561 at the box office.

It has also organized 90 concerts, exhibitions, and plays in Hong Kong, Macau, and around the world, according to its website. Unusually, it also provides funeral and cremation services.