Bally’s Surprises with Plans for Japan Casino

April 1, 2022 Japan Emerging Markets

Bally’s (NYSE:BALY) stunned the gaming world Wednesday, saying it wants to bring an integrated resort to the Japanese city of Fukuoka and is hopeful the country will eventually consider future bids for gaming venues.

Japan’s long-winding efforts to lure casino companies currently revolve around three initial licenses with Nagasaki, Osaka, and Wakayama expected to submit proposals late next month. A consortium including MGM Resorts International is forecast to win in Osaka, as it’s the only bidder there, and Caesars Entertainment is part of a group seeking to bring an integrated resort to Wakayama.

Bally’s declaration is surprising because Fukuoka — Japan’s sixth-largest city — hasn’t been viewed as a contender for an integrated. In fact, Mayor Soichiro Takashima recently said he’s not interested in a gaming property coming to the area. Bally’s appears undaunted.

Fukuoka has tremendous potential as a host community for an integrated resort,” said Vice President Christopher Jewett at a press briefing.

Rhode Island-based Bally’s said it would spend $3.9 billion on Japanese gaming venue — easily the operator’s largest project to date.