The Growth of International Betting Sites in India

India has become an attractive market for international betting companies. Read on to find out why and what the future holds.

The rise of international sports betting in India has been phenomenal. The global betting industry is worth more than $1 trillion, and it is all set to grow with the emergence of new markets like India. In this article, we will discuss how online sports betting has grown rapidly in India over the past few years and why Indians are increasingly choosing to bet on sporting events from overseas websites rather than those offered by domestic bookmakers.

Growing Internet Penetration
Indians are using more internet and mobile apps and fewer desktop computers to access the internet than ever before. The number of Indians using their smartphones for accessing the web has grown from approximately 145 million in 2016 to over 200 million in 2017 (KPMG). This trend is expected to continue at a rapid pace, with nearly 650-700 million Indian smartphone users by 2021 (Hike Messenger). With an estimated 80% of these new internet users accessing the web on their mobile phones, India has suddenly become a very lucrative market for online betting.

Growth of Technology
Indian people are embracing technology in every aspect of their lives. Even sports betting is not immune to this trend, and more people than ever before are discovering the thrill of online gambling in India. A lot has changed since the days when you had to go into a casino or attend races at an Indian racetrack; now, you can place bets on any game that interests you in the comfort of your own home.

Source: https://www.indianweb2.com/2021/11/the-growth-of-international-betting.html