SEO Specialist
Job Type: Full-time
Salary: Php40,000.00 - Php60,000.00 per month
Schedule: Monday to Friday
JOB DESCRIPTION- Graduate of Bachelor of Science in Marketing Management or similar courses
- Willing to Work on Site
- Website Develop optimization strategies that increase our websites search engine results rankings
- Manage the expenses of SEO campaigns, staying on budget, estimating monthly costs, and reconciling differences
- Closely collaborate with project managers, creatives team, web development team, and channels team to ensure SEO best practices are properly followed throughout the website content
- Perform ongoing keyword research, discovery, and optimization for new relevant keywords to use throughout the company website and marketing materials
- Set measurable goals that demonstrate improvement in marketing efforts
- Monitor daily performance metrics with SEO tools such as Google Analytics to understand SEO strategy performance
- Analyze digital data to draw key recommendations around digital channels to increase the visibility of managed websites
- Test, analyze, and change all managed websites so it is optimized for search engines, and the website subsequently ranks higher in the search results on major search engines
- Execute tests, collect, and analyze data and results, and identify trends and insights in order to achieve maximum ROI in paid search campaigns
- Perform page optimization across our websites to ensure search results are relevant and to create a positive user experience, growing website traffic, lead volume, and brand awareness
- Optimize copy and landing pages for search engine marketing
- Perform keyword research for each core product and ensure we are always targeting the right keyword for each product. Optimize new product pages based on keyword research, and internal linking.
- Produce ranking reports, competitor analysis, and identify SEO and content gap.
- Take ownership of the campaigns, provide feedback, working with the team on strategic direction and recommendations to improve ROI.
- Conduct digital platform audits to ensure best practices are being used and provide actionable insights and recommendations
- Monitor key online marketing metrics to track the success
- Create and maintain online listings across e-commerce platforms
- Research and implement search engine optimization recommendations
- Ensure that the brand message is consistent
- Build, maintain and analyze weekly/monthly performance reporting to share with the team
- Health Care Plan (HMO) with Dental and Vision upon regularization.
- Group Life and Accident Insurance upon regularization
- Free one meal per day when reporting on-site
- Unlimited coffee when reporting on-site
- Sick and Vacation Leave upon regularization. Sick leave is convertible by the end of the year.
- Bereavement Leave of 3 days upon regularization
- Onsite facilities such as medical clinic and fitness gym
- Training and Development Programs
- Unlimited Career advancement opportunities
- Company Christmas Gift
- Company Events
- Transportation Incentive
- Healthy and Encouraging Work Environment
- 13th Month Pay as mandated by the Philippine Government.
- Government Mandated Benefits (SSS, PHIC, and Pag-IBIG)