Singapore’s Gambling Regulator Picks AKIN for Social Media Revamp

To make gaming laws more clear and foster a more personal relationship with the public, Singapore’s Gambling Regulatory Authority (GRA) has engaged digital consultant AKIN to oversee its social media presence.

This two-year agreement, which may be extended, is a significant step forward for the GRA.

The regulator was created in 2022 when the gambling laws were revised, and its goal is to increase public awareness and understanding of its duties.

Akin has a multifaceted approach. They will offer instructional materials to debunk misconceptions and explain gambling laws.

Stories with a human interest will draw attention to relevant aspects of the GRA’s work and boost public participation.

Regular updates will complete the strategy and inform all parties involved of changes in the dynamic gambling sector.

Original Story by: Asian Gaming Brief